My Shits and Giggles

On an average business day, more than 2,000 press releases are distributed by the five leading wire services in the United States – Business Wire, Marketwire, PrimeNewswire, PR Newswire, and PRWeb. What can you do to set your press release apart from the pack and allow your target audience to find you? Implement the use of search engine optimization, or SEO.

>> 10 Ways to Make Press Releases More SEO Friendly

From Mashable – 10 of the Best Social Media Tools for PR Professionals and Journalists